Tips from a Blogger Conference

In case you didn’t know, the International Food Blogger Conference (#IFBC) swept through Sacramento last weekend. It’s the first proper blogger conference in our fair city.

Took long enough.

ifbc cbs13 screenshot

The agenda covered farm and winery excursions, food-related speakers and discussions, and all things blogging. Here are three of the more bloggish things we learned that delicious weekend:

  1. The best way to get started as a food and travel blogger/writer is to blog about your own vacations. It will serve as your portfolio when you begin to pitch stories to brands.
  2. If you want to get paid to write a blog post for a client, the first question you should ask is: “What is your budget for this project?”
  3. If you want to reach a millennial audience, work on your SEO (Search Results Optimization). Research has shown that they don’t go to the 2nd or 3rd SERPs (Search Engine Results Pages).

We recommend this conference to bloggers of any niche for three reasons.

  1. Industry leaders provide a lot of valuable information about blogging, marketing and writing trends.
  2. The food is awesome and the sessions are informative and fun. When was the last time you tried a cricket tostada? And you’ll learn a thing or two about your own backyard (literally and figuratively).
  3. If you register early for next year’s conference (which is in Sacramento again – yay!) you will get a screamin’ deal. Seriously. This thing is four days long and if you register before August 31, it’s $95, which is 50% off the regular price for active bloggers.

But you don’t have to believe us: come to our next social meetup and ask those who attended it this year. If you want to hear one local blogger’s experience RIGHT NOW and can’t wait for the meetup, read Megan’s IFBC experience on her blog, UnSipped.

Here’s a little movie we made of it:

Here’s the link to video if it does not appear above.

Optimize Your WordPress Blog

At IFBC, we met local blogger and WordPress Optimization Expert, Michael, who authors the MK Library blog. He told us about a How-To article he wrote about WordPress Optimization on his Frog Stone Media website. If you’re a little on the techy side, check it out.

Have You Blogged About California Pears?

The California Pear people wants you to know that August is Pear Month in California. They also want you to know this:

“We are happy to share any blog content related to California pears on our social channels and/or link out to any California pear recipes from the recipe section of calpear.com,” said the California Pear people.

Did Someone Say Meetup?

Yup. Monday. August 15. 7pm. El Tapatio in Citrus Heights. Wanna meet fellow bloggers in a semi-private room with a dedicated server and Happy Hour specials on drinks and food even though it’s not actually Happy Hour? Say yes here!
OK, That’s it for now. Happy Blogging!!!

 

3 Takeaways from the IFBC Blogger Conference
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5 thoughts on “3 Takeaways from the IFBC Blogger Conference

  • August 7, 2016 at 9:21 am
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    This was an informative post. I live here and didn’t even hear about the IFBC. Sounds like any blogger could have learned some great stuff. Quick note that the blogger meet up is 8/15. I rsvp’d. Looking forward to meeting you.

  • August 7, 2016 at 1:41 pm
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    Oh my gosh! Thank you SO MUCH for the correction, Terri! Where on earth did I get August 26th from? I’ve corrected it, hopefully in time to avoid some embarrassing hate mail. Looking forward to seeing you at the meetup!

  • August 12, 2016 at 3:50 pm
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    Blogging on your own before trying to make money off of it. Great idea for a start!

    • August 13, 2016 at 2:47 pm
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      It certainly made sense to me when I heard it. 🙂

  • September 16, 2016 at 12:50 pm
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    I just registered for next year’s conference! Wish I’d attended the one this year 🙂 Great blog post, Margaret!

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